Why & How to Use Google+ for Business

Google+ hasn’t always gotten much respect as a key social media channel for business promotion, but that’s changing. Google+ is growing rapidly and provides some extra benefits that some of the other big players don’t. It’s also one of my top traffic referrers, so I recommend that anyone not already using it for their business at least give it a try.

Not only is Google+ a property of the largest search engine in the world, Google (duh), but also it has a great interface and isn’t completely overrun with spammers yet so you can still get some great interaction from other users pretty easily. Google+ is similar to Facebook in that you can create both a personal profile and a company page, so if you want to promote your business you should get started by creating both.

Check out the video below to learn more about why and how you should be using Google+ to help promote your business.

Every entrepreneur needs to assess the pros and cons of each potential marketing avenue and not every social media platform is right for every business. However, if you haven’t checked out Google+ yet, you’re missing out. The SEO benefits as well as the level of engagement you can generate from other users make it a platform that all entrepreneurs should at least try out before deciding if it’s right for them.

 

How to Squash Excuses for Not Getting Ish Done

Everyone has excuses for why they can’t or shouldn’t get stuff done to build their business and these excused keep you from creating the business that you want. If you’re sick of letting these excuses cause your business to remain stagnant, check out this week’s video where I give you my tricks for squashing the top 3 excuses I hear entrepreneurs make: I don’t have time, I don’t know how, and I don’t have money.

What are your top excuses that threaten to keep you from moving forward with your business and what are the tricks you use to squash them?